Informative articles

Advancing sustainable supply chains

The brief

An international industry collective, working to advance sustainability standards, had developed tools and resources to help member companies enhance emissions oversight. To ensure as many organisations as possible knew about these resources, they wanted support creating a series of clear, engaging and accessible online articles.

The process

Working from technical background materials, combined with insights into the climate action landscape, I drafted articles for an audience of current and potential members. To make sure the articles had impact, I balanced complex, technical language about Scope 3 emissions accounting with an engaging tone of voice that would be accessible to audiences of all expertise levels.

The outcome

The finished articles communicated complex sustainability topics in a way that was informative, engaging and applicable to member organisations. By combining technical accuracy with a clear, approachable writing style, I helped demonstrate the value of the collective’s resources while driving greater understanding of sustainable supply chain practices.

My contribution

  • Online article writing

  • Technical information translation

  • Greenwashing review

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Engaging narratives

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Story-led reporting